Proudly present the new campaign about adult’s vaccination for the Forum of Public Health & Social Medicine.
The tv spot we created presents the vaccine as much more than a simple vaccine. Had the adults vaccinated, their responsible attitude transforms into a class, a sports game or even an excursion allowing youngsters to keep their routine. The tv spot suggests that not only the adult’s health benefits from the simple act of vaccination but the psychic, emotional and physical health of children depends on it.
Besides, a digital campaign aiming at students is running on social media. Some optimistic messages like “I’m vaccinated. Student life here I come”, “A vaccine is the best student pass” encourage young adults to vaccinate and return to their campuses.